So in the past 5 hours since I’ve gotten here this is what I have seen and done so far:
1. Gone through press check-in.
2. Found out that I will be getting a free memory unit and XBOX 360 Zero Hour hoodie.
3. Discovered that the people who give out the items for #2 shutdown at 10PM and won’t reopen until 7AM
4. Played an absolute shit-ton of Project Gothan Racing 3. Verdict: Fun as hell
5. Wandered around the MASSIVE hangar checking out the crowds around the games
6. Taken a ton of photographs
7. Seeked refuge from the chill in the press room
Now checking things about about this event its like a lot of other console lanuch events it seems. Lets go down the list of items that makes up this event in particular:
1. Massive array of lighting in your brands color: Check

2. Massive aircraft hangar full of your console and launch titles. Check


3. Pounding base to the point that from the press room it sounds like King Kong is running on a treadmill outside. Check
4. Top tier of execs from console on hand to chat with and interview. Check
5. Live musical performances by current trendy/popular band with your target audience. Check
6. Burlesque show. Check?!?
Yeah, thats right. Since I’ve been here I saw a honest to goodness burlesque show in one of the smaller XBOX 360 geodesic chill-out domes in one of the reserved press/staff XBOX 360 play areas. Check this craziness out people:













Recent Comments